We recently invited six past CORe participants to the HBX offices to participate in an upcoming ad campaign featuring real HBX students. Between shots, undergraduate financial aid representative Jonathan Rossi sat down with us and explained how CORe helped define his future education and career goals in data analytics. [...]

When I got my acceptance letter for HBX CORe, I did not know what to expect from the program. Aside from significantly enhancing my knowledge about the fundamentals of business, CORe also grew my personal network. Don't underestimate how powerful this is! [...]

Out of laundry detergent? Just press an Amazon Dash Button. Out of trash bags? There’s an Amazon Dash Button for that too. What might appear like a seamless way to allow users to order common household products is a new source of data for Amazon to better understand consumer behavior. How? By using predictive modeling. Predictive modeling is a statistical modeling technique that forecasts an outcome or behavior. This type of modeling often uses historic or current data to predict a future outcome, which can be validated as more data becomes available. [...]

Every year since 1999, the Madden NFL video game cover has featured an NFL star player from the previous year, similar to an athlete being featured on the Wheaties box. Fans have noticed a trend where these star players end up playing worse or even getting injured the following year. Hence the idea of a “Madden Curse,” and a subset of fans who are adamantly opposed to their favorite players being featured on the cover. [...]

In my last post, I looked at the role of a business as a creator of value. In short, companies make money by producing and delivering value for which customers are willing to pay in order to satisfy a want or need. [...]