Business Insights
Harvard Business School Online's Business Insights Blog provides the career insights you need to achieve your goals and gain confidence in your business skills.
Unlike personality traits and demographic details, entrepreneurial skills can be learned and practiced. If entrepreneurship is a path you’d like to pursue, use this list to take stock of your strengths and weaknesses, and determine which skills you need to develop before launching your venture. [...]
By going through the process of validating your business idea, you can gain a deeper understanding of how your product does or doesn’t meet your target customers’ needs. [...]
It’s not enough for your business idea to be interesting—it should also fill a market need in an innovative way. Here are five tips for identifying underserved needs in the market to lay a strong foundation for your business. [...]
In entrepreneurship, the old adage “you must spend money to make money” often rings true. Here’s a guide for assessing startup costs and expenses, along with four options to consider when financing your budding business. [...]
Starting a business comes with many unknowns, but the value of your brand shouldn’t be one of them. To communicate the need your product fills and its differentiating factors, you need to create an effective value proposition. [...]
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